DUBAI, United Arab Emirates-Tuesday 28 July 2020 [ AETOS Wire ]
In
this latest research installment powered by Choueiri Group’s Data Team,
we take a closer look at how the COVID-19 crises has brought about a
significant surge in TV Viewership for GEN Z “Zoomers” around the globe.
These insightful findings serve to inspire regional brands to tap into
the wide spectrum of marketing opportunities which TV can deliver to
this very significant audience segment, who have been heavily impacted
by the Pandemic.
About Choueiri Group:
As the
leading media representation group in the Middle East, Choueiri Group is
a company built from the ground up over the past forty plus years.
Today, the Group’s companies market and manage the advertising space of
25 television stations, 10 print titles, the largest outdoor signs
network in the UAE, 12 radio stations, 40+ web portals along with their
apps, the exclusivity of cinemas in Kuwait, the largest exhibitions
venue in Lebanon, and most recently, a growing presence across the
regional cinema ecosystem. Choueiri Group operates in ten markets
covering the MENA region, Europe and Japan and ensures the best support
for its regional and international clients through its extensive network
of twelve subsidiaries, 6 representative offices and more than 700
committed executives.
Contacts
Choueiri Group
Assad Jamil, +97144545454
ajamil.mr@choueirigroup.com
